Новоеsletterthat doesn't shame the unsubscribe.
Отправить a real letter, to a real list, from your real domain. Markdown in, well-typeset email out, with a one-click unsub that just works. No upsells, no tracking pixels, no "free for the first 1,000 subs" wedge.
Инструменты, not platforms.
A weekly note from the workshop.
Friends — the third batch of Аудит shipped to print this morning, which means there are now thirty-seven small accounting firms running it on their own laptops. None of them have a SaaS bill from us. Most of them won't ever email us again, and that's the entire point.
This week we finished Hearth, the newsletter tool you're reading this letter from. It is a single binary that ingests a Markdown file and a list of addresses and walks them, slowly, through your own SES quota. It does not have an open-rate dashboard with a leaderboard. It does not call your subscribers "leads." If you want to know how many people opened the last issue, you can ask, and the number will be honest. That's about the extent of the analytics.
Далее batch — Span, the project tool, and Compass, the survey tool — ship the second week of June. Аудит, as always, is in stock and unchanged from last quarter.
P.S. If you find a typo in this issue, reply to this email — it goes to a real inbox, not a help-desk routing rule.
Your list is yours,line by line.
Hearth keeps subscribers in a SQLite file you can grep, copy, or move to another tool tomorrow. Double opt-in by default, soft-bounce handling, and an unsub link that resolves to a single page with a single button. Custom fields go in extra columns; segments are SQL.
Ninety-nine.
Once. Ever.
Mailchimp would charge you $89/mo at this list size, and the price ratchets every six months. Hearth is one binary, your SES key, your domain. Bring your own deliverability; we don't gatekeep it.
Купить Hearth · $99 once →